SBCC in Southeast Asia and the South Pacific

Unlocking its Potential for Community Development and Resilience

Date: 18 – 19 October 2023
Location: Sabah International Convention Centre (SICC)

SBCC in Southeast Asia and the South Pacific: Unlocking its Potential for Community Development and Resilience

Date: 18 – 19 October 2023
Location: Sabah International Convention Centre (SICC)

Organised by:

SBCC Symposium 2023

SBCC in Southeast Asia and the South Pacific: Unlocking its Potential for Community Development and Resilience

The Asia Pacific SBCC Regional Symposium 2023 is the first symposium on social and behaviour change communication (SBCC) to be held in the region.

The symposium will gather professionals, experts and thought leaders from around the world for two days at the Sabah International Convention Centre (SICC), the largest waterfront purpose-built convention centre in East Malaysia.

The Symposium serves as a transformative platform that highlights the importance of SBCC, the significance of communication in driving positive social and individual behaviour change, and its impact in developing communities that are responsive to adversity.

A key focus of this Symposium is to challenge the current conceptions surrounding the definition and role of communication in fostering a deeper appreciation for its power and potential.

The Objectives


To increase awareness, understanding and appreciation towards SBCC through a showcase of SBCC works from different sectors and countries


To strengthen the SBCC network with various stakeholders, strategic partners and key players in the region


To unlock potential for SBCC investment opportunities in the region

Our Esteemed Speakers

Datuk Seri Panglima Hj. Hajiji Hj. Noor

The Right Honourable Chief Minister of Sabah

Mr. Robert Gass

Representative, UNICEF Malaysia and Special Representative, Brunei Darussalam

Prof. Datuk Dr. Kasim Hj. Mansor

Universiti Malaysia Sabah Vice Chancellor

Prof. Dr. Mohan J. Dutta

Dean's Chair in Communication Massey Business School, Massey University, New Zealand

Assoc. Prof. Datuk Ts. Dr. Ramzah Dambul

Chief Executive Officer
Institute for Development Studies (Sabah)

Mr. Kamarul Bahrin Haron

Multi award-winning TV journalist, editor and talk show anchor

Mr. Mohamad Kamal Nawawi

Chief Executive Officer, Axiata Foundation

Mr. Rudrajit Das

UNICEF East Asia and the Pacific Regional Lead on SBC

YB Hannah Yeoh

Minister of Youth and Sports

Renee Loretta Foong

RTM NEWS@2 (TV2) Presenter

Mr. Joshua Kurniawan

Advisor, The Behavioural Insights Team, Singapore

Dr. Syazana Ali

Winner of Women the Future Awards S.E Asia
Founder of The NobleDr

Dr. Syafiqah Abdul Rahim

Researcher, Malaysian Youth Council
GIG Lecturer, Universiti Kebangsaan Malaysia.

Mr. Ahmad Kushairi Norazli

Co-founder Selangor Angkatan Belia Malaysia Future Leaders School
Co-founder, MyCycleCare

Mr. Shahrulnaz Norhazli Nazri

Senior Principal Assistant Director (Nutrition), Sabah Health Department

Ms. Leanne Hong

Senior Manager, Good Shepherd Services

Mr. Cameron Knott

Senior Advisor, Behavioural Insights, Singapore

Ms. Josselyn Neukom

Senior Vice President,SwipeRx, Vietnam

Mr. Adrian Lasimbang

Co-Founder, TONIBUNG

Ts. Dr. Elia Godoong

Director, Centre for Sustainable Society Engagement, Universiti Malaysia Sabah

Ms. Joenne Lee Soon Ee

Executive Secretary, Sabah Council of Social Services

Ms. Siti Nur Farhana Harun

National Institute of Health

Dr. Nor Zam AzihanMohd Hassan

Head, Centre for Health Economics Research, Ministry of Health

Ms. Suraiya Syed Mohamed

Director, Health Education Division, Ministry of Health

Ms. New Su Shern

Founder & Executive Director, Project Liber8

Dr. Jakaria Dasan

Director, Corporate Communication Centre Universiti Malaysia Sabah

Dr. Charlin Nukul

Academic Scholar,
Rajamangala University of Technology Thanyaburi, Thailand

Ms. Somphongsihaphonh

National Advisor, Risk Communication and Community Engagement at UNICEF Lao PDR

Dr. Trixie Marjorie Tangit

Senior Lecturer, Faculty of Social Sciences and Humanities, Universiti Malaysia Sabah

Dr. Vellapandian Ponnusamy

Chief Executive Officer,
Institute for Youth Research Malaysia

Mr. Hazrullizam Idris

Vice President,
Head of Sabah Region HRD Corp

Mrs. Yee Vonne

Political Secretary to the Minister of Youth and Sports

Ms. Anne Lasimbang

Founder and Executive Director PACOS TRUST (Partners of Community Organisations)

Programme Schedule

Day 1

7.30am – 8.30am


8.30am – 9.15am

Opening Ceremony

9.15am – 9.30am

Tea Break

9.30am – 10.30am

Keynote Address

10.30am – 12.00pm

Plenary Session

12.00pm – 1.30pm

Lunch and Prayer Break

1.30pm – 3.00pm

SBCC Stories:

Success, Lessons Learned and Way Forward

3.00pm – 3.15pm

Tea Break

3.15pm – 5.00pm

SBCC Experiential Zones


End of Day 1

Day 2

7.30am – 8.00am


8.00am – 9.00am


Innovative SBCC Approaches in Health

9.00am – 9.15am

Tea Break

9.15am – 10.15am


Building Resilient Communities via Community Engagement

10.15am – 12pm

SBCC Sandbox

The Role Of SBCC Partnerships in Addressing Common Issues in the Region

12pm – 1.30pm

Lunch and Prayer Break

1.30pm – 2.30pm

Distinguished Forum:

Igniting Youth Empowerment for Positive Change

2.30pm – 4.00pm

Parallel Roundtable Session

  1. Communicating Health As a Shared Responsibility
  2. Empowering Youth: We Are in This Together
  3. New Approaches in Community Engagement

4.00pm – 4.30pm

Closing Reflections and Ceremony

Voices of the Region

4.30pm – 6.30pm

Tea Break Reception
(By Invitation Only)

Unlocking Investment Potential in SBCC (Private Meeting)

Photo Gallery

Visiting Kota Kinabalu

The city beautifully sits facing crystal clear azure waters of South China Sea that is dotted with beautiful little islets of Tunku Abdul Rahman Marine Park, with the majestic Crocker Range and its highest peak Mount Kinabalu (4095m) as its backdrop.

This unique geographical setting promises unparalleled adventures from the bed of marine park to the peaks of the mountain range.

The Venue

Sabah International Convention Centre (SICC)

Tanjung Lipat
Jalan Tun Fuad Stephens
88400, Kota Kinabalu
Sabah, Malaysia